Category: Facebook
How to Run a Successful Facebook Retargeting Campaign
When making a purchase I like to explore the market to ensure I am getting a good deal that will deliver my expectations from a brand that I can trust and build a relationship with. This is what your customers want too. It is very unlikely that people will instantly become customers as soon as… Continue reading How to Run a Successful Facebook Retargeting Campaign
How to Use Facebook Ads to Distribute Your Content
Ever had that sinking feeling? You hit the publish button and … Nothing. Tumbleweed. It doesn’t have to be that way. There are countless ways to get eyes on your content. However, Facebook is one of the most powerful. Best thing? Promoting your content on Facebook doesn’t have to break the bank. You can start… Continue reading How to Use Facebook Ads to Distribute Your Content
6 Helpful Facebook Groups for WordPress Developers
Part of what makes working with WordPress so much fun is that you get much more than a free, open source CMS. You also become part of a tremendously welcoming and helpful community. Information regarding just about any aspect of the software you want to learn is most likely available for free. And when you… Continue reading 6 Helpful Facebook Groups for WordPress Developers
Your favorite Facebook group could start charging for premium access
Facebook Groups have long been a way for people to connect, share information, and organize community events. Some Facebook groups have exploded into huge, million-plus person, sub-group filled behemoths, and they can be difficult to manage and moderate. To help these groups—and potentially eventually offer Facebook a new means of revenue—the social network is piloting… Continue reading Your favorite Facebook group could start charging for premium access
Facebook launches Brand Collabs search engine for sponsoring creators
Facebook wants to help connect brands to creators so they can work out sponsored content and product placement deals, even if it won’t be taking a cut. Confirming our scoop from May, Facebook today launched its Brand Collabs Manager. It’s a search engine that brands can use to browse different web celebrities based on the… Continue reading Facebook launches Brand Collabs search engine for sponsoring creators
Facebook quietly relaunches apps for Groups platform after lockdown
Facebook is becoming a marketplace for enterprise apps that help Group admins manage their communities. To protect itself and its users in the wake of the Cambridge Analytica scandal, Facebook locked down the Groups API for building apps for Groups. These apps had to go through a human-reviewed approval process, and lost access to Group… Continue reading Facebook quietly relaunches apps for Groups platform after lockdown
Facebook is testing augmented reality ads in the News Feed
You’ll soon be able to try on sunglasses and buy them without ever leaving your Facebook app. SEE ALSO: Facebook ‘split memes’ are driving everyone crazy The social media company announced Tuesday that it’s beginning to test augmented reality advertisements in the News Feed. For the uninitiated, augmented reality (AR) is a technology that overlays… Continue reading Facebook is testing augmented reality ads in the News Feed
Facebook will allow you to see all the active ads from any Page
Facebook made two announcements about ad transparency today — one around the ads purchased by any Page and another around expanding its recently announced archive of political ads. It seems like ad transparency is a big focus today, as Twitter just launched its own Ads Transparency Center, allowing anyone to see ads bought by any… Continue reading Facebook will allow you to see all the active ads from any Page